Purpose-Built Gym CRM
Gym CRM Software that Books More Tours & Boosts Retention
Capture every lead, follow up automatically, fill class schedules, collect payments, and keep members longer — all in one platform designed for fitness businesses.
1,273+ gyms use GoHighLevel — rated 4.8/5
Stop Losing Leads. Start Growing Members.
Your front desk is busy. Coaches are coaching. Leads slip through. Our gym CRM closes the gaps with automation and clear pipelines.
Lead Capture Everywhere
Landing pages, QR codes, Instagram DMs, Google Ads, walk-ins — all trackable, all in one inbox.
Tour & Class Booking
Self-serve calendars for gym tours, PT sessions, and classes with automated reminders.
Automated Follow-ups
SMS + email + voicemail drops trigger instantly so prospects never go cold.
Member Retention
Win-back workflows, attendance nudges, freeze/at-risk alerts, and review requests.
All-in-One Gym CRM Software
Everything you need to attract, convert, and retain members — no duct-taping tools.
Pipelines & Tasks
Visual stages: New Lead → Booked Tour → Showed → Joined → Upsell. Auto tasks keep staff accountable.
2-Way SMS & Inbox
Centralize DMs, SMS, email, calls. Quick replies, templates, and internal notes.
Calendars & Classes
Shared calendars, class capacity, waitlists, and automatic confirmations.
Payments & POS
Plans, trials, one-offs, and PT packs. Invoices, subscriptions, failed payment recovery.
Reviews & Referrals
Auto-request Google reviews after check-ins. Run member-get-member referral campaigns.
Dashboards & KPIs
See leads, show rate, close rate, MRR, churn, LTV — by source, coach, and location.
Automation that Works While You Work Out
- • New lead texts in 30s with link to book a tour
- • No-show follow-ups with reschedule link
- • Day-7 trial nurture → offer to join
- • At-risk member alerts after missed check-ins
- • Failed payment retries + reminders
- • Quarterly “bring-a-friend” referral push
Example Flow: Facebook Lead → Paid Member
- Lead enters from FB/IG form → pipeline “New Lead”
- SMS with booking link + AI caller attempts
- Reminders 24h/2h/15m before tour
- Post-tour follow-up with limited-time joining offer
- Welcome sequence + first-week check-in
- Review request after 7 days
Built for All Fitness Businesses
From boutique studios to multi-location gyms.
Boutique Studios
Yoga, Pilates, CrossFit, boxing — manage trials, class packs, and private sessions.
Traditional Gyms
Sales teams, PT upsells, freezes, churn prevention, and check-in triggered flows.
Franchises
Multi-location dashboards, role permissions, and brand-consistent templates.
Simple Pricing
Powered by GoHighLevel — pick a plan and start your free trial.
Agency Starter
Everything to get rolling.
- Funnels, forms & calendars
- 2-way SMS & email
- Basic automations & pipelines
- Reputation & reviews
Agency Unlimited Most Popular
Scale with unlimited accounts.
- Unlimited sub-accounts
- Team/permissions
- Advanced automations
- Priority support
SaaS Mode
Sell your own white-label CRM.
- Stripe integration & plans
- Provision accounts automatically
- In-app upsells & billing
- All Unlimited features
Pricing mirrors common GoHighLevel tiers ($97 / $297 / $497). Actual pricing/features may vary by region or promos.
What Gym Owners Say
“We added 87 new members in 60 days. Pipelines + SMS did the heavy lifting.”
— Jamie, CrossFit Owner
“Show-up rate jumped from 52% to 78% with reminders and AI call backs.”
— Morgan, PT Studio
“Finally one place for leads, classes, payments, and reviews. Game changer.”
— Luis, Boxing Gym
FAQ: CRM for Gym
Does this replace my current tools? ＋
It can. Most gyms replace separate landing page builders, schedulers, SMS tools, and review apps with CRM for Gym.
Can I import my members and past leads? ＋
Yes. CSV imports for contacts, membership tags, and notes are supported. Our team can help.
Is there a mobile app? ＋
Yes — manage conversations, calendars, tasks, and pipeline from iOS/Android.
Do you offer templates? ＋
Pre-built funnels, automations, texts, and emails for gyms, studios, and franchises are included.
Ready to Fill Your Classes & Memberships?
Launch your all-in-one gym CRM in days, not months. Start free and see the impact on tours, show rates, joins, and retention.